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DID YA KNOW?
Benefit is the #1 prestige mascara brand in the US, UK and Canada*****
Before
Go Long
HOT TIP
Pair with They're Real! Xtreme Precision Liner for an “XTRA” eye-opening look.
They’re Real! Magnet Powerful lifting & lengthening mascara
Powerful lifting & lengthening mascara
$49.00
Select a Shade:
Shade:
Supercharged black
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Volumizing
Longwear
Lengthening
Fanning
Buildable
TELL ME MORE
There are some things we all wish were longer. Summer, a bubble bath, our favorite sub sandwich—and our lashes. Luckily, They’re Real! Magnet extreme lengthening mascara makes one of those dreams a reality. The charged Extender Brush pulls the Magnetic Mineral Enriched Formula far beyond the ends of lashes to practically defy the laws of physics. Plus, this jet-black mascara fans, separates, and stays on for 36 hours*. The moment may be fleeting, but your lashes don’t have to be.
*instrumental test on 21 participants
**Than bare lashes. Instrumental test on 21 participants
*****Source: Circana, Beauty Trends, US, UK, Canada, Prestige Brand Classification, Makeup Value and Unit Sales, Annual 2023
WHAT'S IN IT
- Provitamin B5 helps improve the appearance of lashes****
AQUA (WATER), CERA ALBA (BEESWAX), PARAFFIN, POLYBUTENE, VP/EICOSENE COPOLYMER, GLYCERYL STEARATE, ACRYLATES COPOLYMER, COPERNICIA CERIFERA (CARNAUBA) WAX, STEARETH-21, PALMITIC ACID, PVP, STEARIC ACID, SILICA, PENTYLENE GLYCOL, PHENOXYETHANOL, STEARETH-2, AMINOMETHYL PROPANEDIOL, CAPRYLYL GLYCOL, PANTHENOL, HYDROXYETHYLCELLULOSE, ALUMINUM HYDROXIDE, TOCOPHERYL ACETATE, DISODIUM PHOSPHATE, SODIUM PHOSPHATE, POLYSORBATE 60. [+/-: CI 19140 (YELLOW 5, YELLOW 5 LAKE), CI 42090 (BLUE 1 LAKE), CI 77007 (ULTRAMARINES), CI 77163 (BISMUTH OXYCHLORIDE), CI 77288 (CHROMIUM OXIDE GREENS), CI 77289 (CHROMIUM HYDROXIDE GREEN), CI 77491, CI 77492, CI 77499 (IRON OXIDES), CI 77510 (FERRIC FERROCYANIDE, FERRIC AMMONIUM FERROCYANIDE), CI 77742 (MANGANESE VIOLET), CI 77891 (TITANIUM DIOXIDE)].
N° 14247/A
PRODUCT INGREDIENT LISTINGS ARE UPDATED PERIODICALLY. BEFORE USING A BENEFIT PRODUCT, PLEASE READ THE INGREDIENT LIST ON THE PACKAGING OF YOUR PRODUCT TO BE SURE THAT THE INGREDIENTS ARE APPROPRIATE FOR YOUR PERSONAL USE
****ingredient properties
TRIED & TESTED
- 36-hour lengthening*
- Lashes look 40% longer than before**
- 93% said it was extremely lengthening***
- 95% said it lifts & lengthens lashes up & out***
- 93% said it gives lashes fullness AND length***
*Instrumental test on 21 participants
**Than bare lashes. Instrumental test on 21 participants
***Self-evaluation by 110 participants after 1 week
1 / 3
Real Magnet. Unreal Lashes.
Real Magnet. Unreal Lashes.
Real Magnet. Unreal Lashes.
They’re Real! Magnet
The Good Stuff
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