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You wouldn't trust just anyone with those precious brows of yours! Waxing, tinting, laminating...our 5,000+ global Brow & Beauty Experts have the skills to deliver services just the way you like 'em.

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#1 BROW BRAND WORLDWIDE* 

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Our famous wax is personalized to you for a polished, defined brow shape.

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World's #1 Brow Brand*

Boost brows with color for a defined, fuller, bolder look.

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World's #1 Brow Brand*

Straighten & set brows for a fluffed-up, lifted effect.

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Brow shaping, lash loving, pore pampering...come on in, we saved you a seat.

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*Based on estimated total global prestige brow product retail sales January – December 2023